If you’re thinking about selling your home, here’s something you need to know: buyers have more options than they did just a short time ago. With more homes on the market, competition is heating up — and sellers are having to adapt to get their deals across the finish line.

According to Redfin, 44% of sellers are now making some kind of concession to attract buyers.

What Are Seller Concessions?

A seller concession is anything you offer to make your home more appealing to potential buyers. These can include:

  • Covering closing costs

  • Reducing the asking price

  • Making repairs before closing

  • Offering a home warranty

  • Throwing in extras to sweeten the deal

Think of concessions as tools, not tradeoffs. They’re a way to help your home stand out in a crowded market — and still walk away ahead.

Why Sellers Can Still Come Out Ahead

Even with concessions on the table, many sellers have plenty of room to negotiate. Home prices have climbed about 55% over the past five years, meaning you can offer a little extra to the buyer and still net a solid profit.

How to Choose the Right Concessions

The key is knowing what works best in your specific market. In some cases, covering a buyer’s closing costs might make the difference. In others, a small price drop or repair credit could seal the deal.

Bottom line: Nearly half of today’s sellers are making concessions — not because they have to give their home away, but because it’s a smart strategy in a competitive market.

If you’re not sure which concessions will have the biggest impact for your home sale, let’s connect. I can share what’s working for sellers in our area right now so you can sell faster and for the best possible price.